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Cooperative tourism promotional program

Frequently asked questions (FAQs)

What are the application criteria for applying for the matching funds?

Applications must include:

  • Description of the project
  • Review of project goals, desired outcomes and timelines
  • Defined use of airport or maritime facilities to illustrate how the Port of Seattle will benefit
  • Annual budget including the source of matching funds
  • Reporting plan
Applications will be limited to four-pages of answers, beginning with question one.
What organizations are eligible for Port of Seattle co-op funding?
Non-profit organizations in which the primary goal is to attract visitors to Washington through tourism promotion including – Destination Marketing Organizations such as Chambers, CVBs and Regional Tourism Organizations; Public Sector Organizations such as Events, Festivals, Association, Attractions, Recreation and Entertainment Venues; Government entities such as counties, cities, port districts, Indian nations, or state/federal agencies; and Organizations exempted from Federal Income Tax under Section 501 of the Internal Revenue Code.

No qualified entity may serve as a fiscal agent for a non-qualified entity.
What kind of projects will be considered for this effort?
  • Print – Newspaper / Flyer / Direct Mail
  • Electronic – TV / Radio
  • Publications – Magazines / Guides / Playbills
  • Billboard and other non-traditional
  • Web / Internet / Technology – Pay Per Click, E-mail Marketing, Banner Ads, Website design and implementation (website hosting not eligible)
  • Collateral – Brochures / DVDs / CDs
  • Postage paid only for new market reach – not for operations
  • Conventions – Marketing attendance of the convention to out-of-state visitors
  • Marketing of special events and festivals designed to attract tourists
  • Registration and booth space rentals for travel trade shows
What costs are ineligible for this effort?
  • Administrative costs (i.e. salaries, travel, food, beverages, lodging, gifts/awards, web hosting, memberships or entertainment for personal and/or volunteers of organization)
  • Fam Tours (i.e. travel, food, beverages, lodging, gifts/awards or entertainment)
  • Tangible personal property (i.e. – office furnishings or equipment, permanent collection of individual pieces of art, etc.)
  • Direct funding to acquire, construct, extend or maintain a facility
  • Activities or materials which violate State or Federal laws
  • Projects already in progress
  • Using co-op money to create products for resale is not an acceptable use of funds
What is the application process for the 2016 co-operative tourism promotion program?
Applications to be submitted via email to application@portseattle.org by Thursday, March 31, 2016. If you have questions about this program or the application, please contact Patti Denny.

Applications must indicate the funding request, the local match and other funding sources. The application must include project title and a resolution number authorizing the application. The document must be signed by the responsible official.
What is the selection process for the program?
The Port of Seattle will install a selection committee which will be managed by the tourism group. Members of the committee will include, but not necessarily be limited to, a representative each from aviation and maritime divisions, the Economic Development Division director and a designated Port Commissioner. This will ensure a minimum of 5 voting members of the committee.

Co-op Committee members will individually review and score the qualified applications as follows:
  • Project scope & fit with Port of Seattle priorities – 40 points
  • Economic impacts – 20 points
  • Strong community support and involvement – 15 points
  • Project sustainability – 15 points
  • Projects aimed at attracting more visitors during the shoulder season – 10 points
Applications receiving an average score of less than 70 will not receive funding. Applicants will be notified of the outcome of the selection process within 30 days (March 31) of the application deadline.
What is the notification process for the program?
Applicants will be notified of the outcome of the selection process within 30 days (March 31) of the application deadline.
Are there guidelines for use of the Port of Seattle logo?
It is important that we work together to make certain that the Port of Seattle logo is effectively used in all marketing materials. You may search for the logo on our website image library. Please do not change the integrity or colors of the Port logo.
What is the required reporting?
The Port of Seattle may request periodic, brief, event/project updates from its Co-op partners.

A final project outcome summary is required.

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