What does it mean to be Guided by Good?
It’s our commitment to responsible tourism. As you discover our city and region, we invite you to be Guided by Good: Explore with intention, enjoy unique experiences, and preserve everything wonderful for the travelers who will follow in your footsteps.
Shop Local
Support locally-owned businesses and keep dollars in our community. Help us maintain Seattle’s distinct and authentic personality.
Explore Beyond the Typical
Go off the beaten path, travel at a leisurely pace, and discover the diverse and captivating neighborhoods that make our region so special.
Embrace Local Arts & Culture
Meet locals and seek out authentic cultural experiences to get more out of your trip and gain a deeper understanding of the world.
Use Sustainable Transportation
Use public transportation, carpool, or bike whenever possible to reduce your carbon footprint and help prevent overcrowding in popular destinations.
Respect the Land
Leave our beautiful natural spaces in better condition than you found them, follow posted rules, pack out everything you brought in, and support conservation efforts.
Support Indigenous Tribes
Learn about, experience, and respect the cultures and traditions of Washington’s indigenous peoples.
